Revolutionizing sales in distribution: Harnessing the power of AI

Generative artificial intelligence (gen AI) promises to be the transformative technology of our time, catalysing the benefits from decades of progress in advanced analytics and AI that preceded the debut of Chat GPT.

Improving customer life cycle management with AI
In today’s hypercompetitive environment, distributors are increasingly turning to AI to enhance their growth capabilities. These technologies can provide deep insights into customer behaviors and preferences, automate customer interactions, and improve the efficiency of processes and workflows.

In B2B sales, AI can be applied in multiple use cases (see graph). 

By deploying AI, distributors can optimize their operations, improve efficiency, and enable data-driven decision making. Companies that have already adopted these technologies are seeing measurable results in terms of improved revenues, faster growth, and stronger customer relationships.

https://www.mckinsey.com/industries/industrials-and-electronics/our-insights/distribution-blog/revolutionizing-sales-in-distribution-harnessing-the-power-of-ai

​Artificial intelligence technologies are changing the game in the distribution industry, offering unprecedented opportunities for growth and efficiency improvement.
Revenue potential is up to 15% from more effective interactions.
Time saving potential is up to 40%.